NBA icon LeBron James
has been spotted wearing a limited edition RTFKT x Nike sneaker that can only be purchased using Ethereum NFT. The RTFKT x Nike collaboration includes several other NFT-based kicks. In addition to the sneakers, RTFKT also gifted James with his own Clone X NFT avatar, part of the Ethereum NFT Profile Picture Project. Nike also launched its own digital sneaker and apparel platform called .SWOOSH on the Ethereum scale network Polygon. This development highlights the potential of NFTs to become a new source of income for sports teams and athletes. LeBron James spotted in RTFKT x Nike sneakers.

NBA icon LeBron James was spotted sporting trainers made by RTFKT and Nike that can only be purchased through an Ethereum NFT.
NBA superstar LeBron James has been spotted wearing the RTFKT x Nike Air Force 1 Genesis shoes, which can only be obtained by purchasing Ethereum NFTs. The special edition sneaker is part of a limited run of just 1,776 pairs that can only be redeemed by purchasing an NFT and then redeeming the physical product. The RTFKT x Nike collaboration includes several other NFT-based kicks, each with a different quantity and price.
RTFKT Project Clone X NFT Avatar
In addition to the sneakers, RTFKT also gifted James with his own Clone X NFT avatar, part of the Ethereum NFT profile picture project launched in 2021 as a collaboration between RTFKT and Japanese contemporary artist Takashi Murakami. The Clone X project has become one of the most visible and successful PFP projects in the space, generating close to $835 million in revenue to date. The Clone X avatar that James is holding in the photo shared on Tuesday has the same visual image as the revised Clone X NFT from last September, with a “LBJ beard” and a yellow and purple crown. However, it is still unclear if the avatar is a separate NFT than the one that was changed last September.
Nike digital sneakers and apparel from scratch.
In addition to RTFKT’s NFT creation, Nike also launched its own digital sneaker and apparel platform called .SWOOSH on the Polygon Ethereum Scaling Network. The sports giant revealed last month that it already has more than 330,000 users on .SWOOSH and will launch the NFT-based sneaker “Our Strength 1” on May 8.
Impact on NFT holders and sports fans.
James’ appearance in the RTFKT x Nike sneaker and Clone X NFT avatar is noteworthy for NFT owners and sports fans alike. This highlights the growing adoption of NFTs and the potential of NFTs as a new source of revenue for sports teams and athletes.
Additionally, the limited nature of the RTFKT x Nike collaboration means that owning an NFT can become a status symbol for collectors and fans alike. The fact that James was spotted wearing sneakers and a Clone X NFT avatar could further increase demand for the limited edition merchandise.
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Lead:
- NBA superstar LeBron James wears limited edition RTFKT x Nike shoes that can only be purchased with Ethereum NFT
- The founders of RTFKT give James an honorary Clone X NFT avatar
- The details of the communication between Nike, RTFKT and LeBron James are unknown
- Additional NFT-based sneaker styles are available, including a limited edition “Alien” style
- Nike Launches Its Digital Sneaker and Apparel Platform Called .SWOOSH on Ethereum Scaling Network Polygon
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Condensed;
The RTFKT x Nike collaboration is an exciting development in the world of NFTs and sports products. The appearance of LeBron James in Clone X NFT sneakers and avatar created a buzz among fans and collectors alike, highlighting the potential of NFTs to become a new source of revenue for sports teams and athletes. Nike’s own digital athletic shoe and apparel platform also shows growing interest in NFTs among major companies.